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Julia’s continued success as a marketer and contributions to Spark Growth definitely caught the judges’ attention. Today, we’ll be talking about what makes Julia such an effective digital marketer, especially during the COVID-19 that has impacted businesses around the world. In elevating her clients during this crisis, Julia has shown that thinking outside the box combined with efficient pivoting can yield successful results....

With all the recent backlash against Facebook, brands and advertisers alike are wondering what impact it will have on their business. The good news is, the engagement is still there. Despite the trending #DeleteFacebook movement last month, Facebook still has unparalleled scale. In fact, in the wake of the scandal, most users haven't changed their privacy settings, advertisers are not leaving in droves, and engagement on the platform seems unchanged. Facebook is, however, overhauling their privacy settings, and this will impact how advertisers are able to target users....

The past year has been full of growth and change at Spark Growth: changes on our executive committee, additions to our leadership team, a satellite presence in Denver, new service offerings, amazing new clients, new work for our fabulous existing clients and, as of this past week, a whole lot of new trophies that we have to find a spot for in our new digs. The Stevie Awards recognized Spark Growth’s talented team, strategic client work and, as the name says, growth with 5 American Business Awards in 2018....

At Spark Growth, we’re a firm that’s proud to do good. Not just a good job, but to introduce actual good to the world. As part of that commitment, we’ve partnered pro bono with Engage and Change for two years to promote their signature events, Project Winter Survival and Project Water. We’re honored that PR News recently recognized our work for Project Winter as the best nonprofit social media campaign at their CSR and Nonprofit Awards....

Our employees are a big part of what makes Spark Growth great for our clients and our team. In our blog series, Sparkle On, we’re profiling one of our Sparklers and what they do at Spark Growth for a little peek behind our scenes. We hope you enjoy learning more about everyone here and how they shine. What is your role at Spark Growth? I am a Human Resources and Office Administrative Intern. In this role, I got to hit the ground running as a HR professional with the full support of the Spark Growth HR Coordinator, Jenny. I was lucky enough to get the opportunity to actively participate in the recruitment process, implement on-boarding processes, learning about new HR systems and basically ensuring the office operations are running smoothly. I get to wear many hats and I now feel that I...

Walt Whitman said it, and who are we to argue? As of April, Spark Growth has officially left our long-time Brooklyn digs and moved over the river to Manhattan and in with our close partner Starfish. ...

We are excited to announce that Spark Growth is now officially certified as a women-owned business! While we’ve been proud to be women-owned and led for some time now, we’re prouder still to be recognized as a Women’s Business Enterprise by WBE Canada....