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Welcome back to another Spark Social Report by Spark Growth! If you want to stay in touch with the latest and most relevant digital marketing trends and social media updates, then stay right here! We’ve got you covered with trends and updates, including Twitter updating video playback in its new TweetDeck. Keep reading to learn more!...

If you want to be equipped with the latest and most relevant digital marketing trends and social media updates, then keep your eyes peeled here! We’ve got tons of trends and updates to share with you, including TikTok integrating Stories in its “For You” feed. So, if you want to be in the know, then keep reading. ...

Welcome back to another Spark Social Report by Spark Growth! If you want to be armed with the most relevant and timely digital marketing trends and social media updates, then you’ve arrived at your destination! This week, we’ve got new updates to share with you, including Clubhouse rolling out a reshare option for rooms. So, if you want access to all the latest and timely social and digital news, keep reading. ...

Welcome back to another Spark Social Report by Spark Growth! If you’re looking for the latest social media updates and trends, you've come to the right place. This week, we’ve got new digital marketing trends and social media updates to share with you, including Facebook adding a “Stories Highlights” to video posts. So if you want to be in the know, then keep on reading. ...

The pandemic has fundamentally changed the way people shop and what they expect their shopping experience to look like. In its latest report, Facebook shares new insights into the emerging habits and interests of shoppers. Facebook’s study makes it clear that the online retail space is wide open, and eCommerce businesses that want to attract consumers must do so strategically. Social media platforms are shifting to accommodate this growing online shopping landscape. ...

So how much return will my social media advertising program generate, and by when? This is a question many of our clients and prospects ask upfront when looking to launch a new social media and digital advertising program. The answer, even for a firm like ours with over a decade of experience with running successful campaigns for our clients, is unfortunately not straightforward. That said, there are a number of concepts and factors you can think about to better understand what you can expect....

Facebook is the ultimate friend of the day: it is introducing Secret Crushes in its dating app, redesigning its news feed and Messenger app to focus more on your relationships with your close friends, and developing a desktop Messenger app to improve your communication with your loved ones. Instagram is next, and it’s spreading the love by allowing users to buy clothing straight from posts by their beloved influencers, releasing its in-story donation stickers, and announcing a Create mode for its camera that makes sharing non-photo and video content easier. Shopify is embracing its friends Facebook and Snapchat, allowing its clients to create ads on the platforms using its tools; Pinterest is helping you out with UI updates and a feature to help name your boards; and Snapchat is reaching out to advertisers and allowing them to reserve their video...

Welcome back, Spark Biters! This is the part where we would normally make a comment about the weather getting warmer, or deliver a clever quip about the most recent holiday, but the current circumstances are actually a lot more serious. Marvel’s Avengers: Endgame has officially been released, and the social realm is exploding....

Welcome back, Spark Biters! It may be hard to imagine, but Easter has already ended. As we spent time with our loved ones and extended family, we didn’t forget about you, our virtual family! These “egg-citing” social media updates we’ve uncovered will have you hopping down the rabbit trail for more chocolatey treats, so listen up! LinkedIn is a newcomer to the reaction game, Bumble extends their reach through a print magazine, Facebook is testing swipeable news feeds, TikTok wants to hire campus ambassadors, and Twitter is working on a “hide replies” feature. Get your pastel-colored baskets ready, your fingers set to scroll, and go on to collect the Easter eggs we have waiting in store. ...

Welcome back, Spark Biters! We hope you have a sweet tooth, because we definitely have some sweet treats to share with you today. First off, Jumbo is here for all of your privacy and safety needs! Also, Facebook is trying to ease loved ones’ grief, Snapchat is trying to be more inclusive with Android users, and it’s also working on creating a better environment for creators. Social media is getting sensitive this week, so you go grab the tissues, and we’ll bring the social media updates....