Today’s article offers insight on what consumers are searching for on Twitter. The answer is reviews. More and more customers are turning to Twitter to learn about professional services which is why it’s increasingly important for businesses to have their own Twitter accounts set up. This allows business owners to see what’s already being said about their business, promote their brand, and begin to build relationships by engaging with customers and have an understanding of what they’re looking for.
According to Orange Business, the top five professional services searched for on Twitter are:
- Web Designers
- Solicitors
- Accountants
- Architects
- Copywriters
So if your business falls into one of these categories we suggest you take a plunge into Twitter as soon as possible if you haven’t already. If you don’t know where to start, this article offers a simple enough solution- the 4 C’s. Break down your strategy into four categories: Create, Curate, Converse, and Connect. You can learn more about the 4 C’s by reading the full article here.