fbpx

Welcome back to another Spark Social Report by Spark Growth! Instagram has added new features to help users celebrate Pride month, and Snapchat announced an array of updates at their latest Snap Partner Summit. Scroll down to read more of this week’s social media updates! ...

Welcome back to a jam-packed week of social media updates on Spark Bites by Spark Growth! We hope you are all staying safe and healthy. This week, LinkedIn released free courses teaching users how to effectively work from home, and Facebook launched a million-dollar grant program toward fact-checking. Read more for further news! ...

As per usual, this week’s Spark Bites has you covered with all the newest social media updates! Instagram is utilizing new technology to combat bullying on the platform, Google Plus is shutting down after seven years, and YouTube TV introduces a ton of new features! ...

Welcome to your weekly dose of social media updates! Twitter will soon list related hashtags to Trending Topics, Snapchat will allow Spectacles content to be exported to other platforms, Instagram is introducing Facebook-style reactions to its Stories, and much more! Read on for all the details. ...

This has been a big week for social networks. There have been major upgrades, redesigns, integrations, you name it! While some social media apps overlook basic household maintenance, others show us their humane side. Read on to find out more!   Facebook   In a bid to beat tween-focused competitors like Snapchat, Facebook has launched “Messenger Kids,” a text/video chat app exclusively for children. One huge USP of the app is that kids needn’t sign up for an account at all and parents have control over their friend list. The social network also has special safety filters in place to prevent kids from sharing inappropriate content. Whether these efforts pay off and the app gains popularity remains to be seen.   Facebook has always taken a strong stand against pre-roll ads on videos. However, after the launch of its (YouTube-esque) Watch platform, the social...

In a recent post on it's Mobile Ads Blog, Google shed light on an important issue facing online companies.  The search giant conducted a study of over 1000 smartphone users in the United States and came to a decisive conclusion: mobile-friendly websites are more important than ever.  The most interesting statistic is that 61% of users said that they’d quickly move onto another site if they didn’t find what they were looking for right away on a mobile site.  This means that if your site is not optimized for the mobile format, you are giving away customers to your competitors at an alarming rate.  Here are more conclusions from the study: 74% of users are more likely to return to a site that is mobile friendly, thus creating brand loyalty and increasing customer engagement 96% of consumers say they’ve encountered sites that were...