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Welcome back to another week of social media updates in Spark Growth’s Spark Social Report! This week, Facebook has introduced a forwarding limit on Messenger, Twitter has initiated a way to reveal the context of a trend, and YouTube has added glee to the lives of sports fanatics by launching NFL Network. It’s been a busy week of social media updates so keep reading to catch up on them! ...

While some social networks entered a bit of a slow period during the holiday season, other reigning giants never seem to take their thinking caps off. Welcome to our latest edition of Spark Bites — read on for exciting post-holiday updates in the world of social media...

Welcome to this week’s edition of Spark Bites! We have exciting news from the world of social networks — for starters, more than one of them has taken augmented reality to a whole new level. Read on to find out more! Facebook   Facebook is launching a “Snooze” button, which you can use to mute content from a friend, group, or page. Posts from the muted account won’t appear on your newsfeed for 30 days. This gives us another more subtle alternative to unfriending and blocking.   The social network has launched an AR platform to allow developers (or anyone, for that matter) to create AR experiences for Facebook Camera. These 3rd party AR creations will be part of the platform’s “World Effects” feature, which all users can apply to their photos or videos. Now that’s what we call taking the AR social...

This has been a big week for social networks. There have been major upgrades, redesigns, integrations, you name it! While some social media apps overlook basic household maintenance, others show us their humane side. Read on to find out more!   Facebook   In a bid to beat tween-focused competitors like Snapchat, Facebook has launched “Messenger Kids,” a text/video chat app exclusively for children. One huge USP of the app is that kids needn’t sign up for an account at all and parents have control over their friend list. The social network also has special safety filters in place to prevent kids from sharing inappropriate content. Whether these efforts pay off and the app gains popularity remains to be seen.   Facebook has always taken a strong stand against pre-roll ads on videos. However, after the launch of its (YouTube-esque) Watch platform, the social...

Nothing deters social networks — not even the holiday season. Some of them continue to upgrade their technology and features, while others make bloopers worth marveling at. Check out the latest in the world of social media in this new edition of Spark Bites! Facebook   Facebook launched a Messenger plug-in that can be integrated into third-party websites. This means that businesses are able to not only chat with customers, but also continue the conversation after the customer leaves their website. Another advantage is the whopping reach of the app and the ease of access across all web and mobile devices. That’s another feather in the social network’s already feathery cap.   Clearly under pressure to solve the problem of fake news, Facebook made a misguided trial attempt, wherein it promoted comments containing the word “fake.” As a result, for every feed from...