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08 Feb

Short-form videos have been dominating the social media scene lately, such as TikTok and Instagram Reels, and you’ve probably watched a fair number of them already if you’re a typical internet user. They’re instantly recognizable: Typically, they’re portrait-sized and recorded on mobile phones, ranging anywhere between 15 to 60 seconds long. In this article, we’ll be comparing the most popular short-form video platforms, which are TikTok, Instagram Reels, Snapchat, and YouTube Shorts. ...

17:01 / Digital Marketing Insights / Social Media
24 Aug

Repurposing content means to use some or all elements of existing content in order to expand that content's reach. Based on our own social media marketing experience, this article will highlight some of the different tactics and tricks that marketers can use to repurpose their content effectively! ...

11:22 / Social Launchpad
24 Jul

Never miss another important social media update again! Spark Growth's Spark Social Report is here with what's new on today's top social media apps. This week, Instagram continues to push its Reels function into more markets and Snapchat may be on its way to becoming a super app. Keep reading to learn more!...

08:39 / Spark Social Report
10 Jul

Welcome back to another Spark Social Report by Spark Growth! This week, learn how Instagram Reels aims to take over TikTok’s space in India, how Twitter is testing its “fleets” feature, and more of the most timely social media updates!...

08:55 / Spark Social Report