20 Jul
Made for Paid: Facebook and Google, Giants of the Week
While other digital advertising key players were quiet this week, Facebook and Google unveiled some powerful new digital marketing features. Check out our summary:...
22 Jun
Made for Paid: Optimize Your Digital Marketing Campaign with the Right Gadgets
This week, we found some exciting new tools for digital marketers to optimize their online advertising campaigns — let’s take a look!...
18 Apr
Google Launches Improved Online Advertising Metrics for Brand Marketers
Google is launching new advertising metrics for brand marketers, to combat the challenges of not being able to properly track advertising impacts....
13:01 / Other
16 Apr
The Pros & Cons of Twitter Advertising for Small Business
Wondering about Twitter advertising for your small business? Get the low down on the benefits and dangers and learn how it works. ...
15:09 / Other
26 Jan
How to Get the Most Out of Your Social Media Advertising
Many small and medium businesses have started to experiment with social media advertising - and they're getting results. This article from Digital Brand Marketing provides useful data to support the case for social media. The top benefits businesses see: 88% – generate exposure for the business, 72% – increased traffic / subscribers, 62% – improved search rankings, and 56% – new business partnerships....
14:23 / Other