A LinkedIn presence can be particularly effective for B2B companies looking to connect with prospective clients, or for any organization looking for potential talent, investors, and partners. To help you get started, we’ve laid out some basic best-practice guidelines for brand page optimization and ongoing content output....
Instagram is currently testing a fast forward/rewind feature for videos, Tinder played a terrible joke on us, Spotify’s newest subscription plan has the number two written all over it, Snapchat has taken status update to a whole new level, and Facebook is giving users information as to why ads are on their feeds. ...
Snapchat is saying Shazam, in more ways than one; the company released its first voice-activated lens in promotion of the new superhero movie Shazam!, allowing users to Shazam songs playing in the background of snaps and stories. Instagram is extending the use of poll stickers to advertisers, WhatsApp is providing users with forwarding information, and Facebook is adding a dedicated gaming tab and the option to reply directly to specific messages....
Rise and shine Spark Bites readers, we hope you came hungry because we have some tasty social media snacks to share with you! ...
Welcome back, Spark Biters! Spring is just around the corner, and we’re really hoping the warmer weather is giving you a boost of energy, because we’ve had a busy week of social media updates! Twitter is the main contender this week: they introduced a camera to their app, they launched a beta version of their redesigned app “twttr,” and they have updated their process for reporting tweets that share personal information. Next, Facebook is beating their own path and designing a white mode, in literal contrast to Slack, which is releasing a dark mode. Instagram is allowing users to pause notifications on the app, and Spotify is teaming up with Hulu to give premium users free subscriptions!...
We’re back! And this Spark Bites is going to be a doozy! It may be snowy and brisk outside...
Welcome back to another week of Spark Bites, your source of weekly social media updates! We’ve got some tasty treats on the menu for you today: Facebook is releasing a video ad program called Spotlight and giving Android users some more privacy, Snapchat has updated their Explore education courses, and Instagram is introducing donate stickers in stories and Instagram TV previews in your news feed! So sit back, relax, and enjoy the social media news we’ve prepared for you....
Having been involved in social media marketing since the early days, when brands first began to use the various platforms to grow brand awareness and engage with customers, we’ve seen a lot of change. From increased considerations for brands to shifts in who uses which platforms and how, to new (and obsolete) features and changes to the value of both paid and organic content, social platforms are in constant flux and marketers must have their finger on the pulse to keep their tactics and strategies relevant. Facebook’s Cliff-Drop Decline Back in 2010, Facebook launched the ability for users to become a ‘Fan’ of a brand Facebook Page and the ability for brands to run contests and create specialized ‘tabs’ and apps through the platform. Later that same year they launched Storefronts and Ads. Facebook essentially served as a mini webpage, allowing...
Hello, dear Spark Bites readers! It’s been a minute, did you miss us? We missed you too; and with us, we bring two weeks worth of content to keep you entertained during the aftermath of Valentine’s Day....
Welcome back Spark Bites readers! This week is a fully-loaded 411 of what’s new in the social media sphere, so let’s jump right in. YouTube is tightening its monetization policy to cut down on explicit content, Facebook is cooking up a new feature aimed at centennials, and Twitter admits to a years-long security breach. Read on to get the low down in this week’s Spark Bites! ...
