You may have or be in the process of implementing an e-mail newsletter. This article outlines the six different types of email that you should consider sending your customers through both your e-mail newsletter tool and your transactional e-mail tool. This kind of advanced e-mail program is more targeted and allows you to more directly promote new/high potential products and services, and also increases engagement with new leads during the time they are most interested in learning about your company and what it has to offer.Tags:#email#engagement#newsletter
