As Twitter becomes more mainstream, it becomes increasingly important to write tweets that are engaging, informative, and supportive.  It’s great to get positive feedback but you also want to learn how to effectively handle negative responses or questions.  Social Media Examiner outlines four beneficial insights on how companies can use their Twitter pages to provide great customer service.  Some of these tips include replying quickly, ending tweets with your name, sending DM’s for more detailed responses, and even answering the questions of future customers.

Find out how you can implement these customer support strategies by reading the full article here.