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#infographics Tag

In a new post, Social Media Today has shared an infographic from Prestige Marketing Inc., showing how to effectively use Email marketing.  Many companies have abandoned email marketing in favor of social and digital marketing.  This post shows just how valuable a well-made email campaign can be in conjunction with the aforementioned methods.  The fact of the matter is that many customers still prefer e-mail promotion to other formats.  Here are some highlights from Social Media Today's post: Basic E-mail Marketing Stats 64% of potential customers prefer professional e-mails as opposed to 8% that prefer promotional social media posts When a consumer makes a purchase through a marketing e-mail, they spend 138% more than those who do not receive offers through e-mail Best Practices: Subject Lines Keep it under 50 characters and include a special offer, this increases open rates by 50% 85% of users rely on subject line when...