For brands, creating your own unique hashtags allows you to generate buzz around a specific topic. In turn, this can bring traffic to your social media content and website, or help you reach your business goals, such as driving more sales. ...
Say hello to the new Twitter bird. Creative director Doug Bowman says the new bird is "crafted purely from three sets of overlapping circles- similar to how your networks, interests and ideas connect and intersect with peers and friends." While the change is not drastic, it has created much online buzz and resulted in several spoofs. But the new bird is not the only thing that's changed on Twitter this week. Below are three new features that you'll soon find on Twitter if you haven't already. 1. Tailored Trends: Twitter has adjusted its algorithms to make sure you're seeing trends that are more closely matched to your interests and location. Now trends will be tailored to you. 2. Better Facebook Integration: This is great news for people who have connected their Facebook and Twitter accounts. Now Facebook will recognize the difference between a...