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Welcome back to another week of Spark Bites, your source of weekly social media updates! We’ve got some tasty treats on the menu for you today: Facebook is releasing a video ad program called Spotlight and giving Android users some more privacy, Snapchat has updated their Explore education courses, and Instagram is introducing donate stickers in stories and Instagram TV previews in your news feed! So sit back, relax, and enjoy the social media news we’ve prepared for you....

Welcome back Spark Bites readers! This week is a fully-loaded 411 of what’s new in the social media sphere, so let’s jump right in. YouTube is tightening its monetization policy to cut down on explicit content, Facebook is cooking up a new feature aimed at centennials, and Twitter admits to a years-long security breach. Read on to get the low down in this week’s Spark Bites! ...

Welcome to Spark Bites, the express route through all the social media news you crave! Whether you have an exciting career in social media or you love to stay up to date with the newest options for your personal feeds, this Spark Growth blog can take you where you want to go! This week, there are lots of new options for marketers out there, so all aboard the Spark Bites train! First stop: Facebook!   Facebook: Ooh, new choices! Facebook stories now gives you the option of adding CTA stickers. These options include “Shop,” “Call now,” “Get directions” and other buttons that will be very intriguing for marketers to incorporate into their stories. Applaud now! Many Android devices have agreed to a deal with Facebook, which will make the app preloaded and undeletable. The permanent version of the app can be disabled,...

This week on Spark Bites, it’s all about communication! We’ll tell you all about how Instagram added voice recording, Skype added captions, and Facebook wants you to tell the world about your special moments. Sit back and luxuriate in all these social media updates, because we’re spilling them all!   Facebook: Facebook just made your “Life Events” more exciting! The updated feature now allows you to add animated photos or videos to the highlights of your lifetime and there’s plenty of Facebook art to choose from if you don’t have your own images. The posts will be less likely to be missed since friends will receive notifications for big life events like relationship or career updates… plus they’ll look amazing! via GIPHY A blast from the past, specifically from 2012, is coming back: Facebook search ads. Acting as an additional placement option for news feed...

The social media landscape is oversaturated for the real estate industry, both commercial and residential. For real estate companies looking to build their brand and take advantage of the highly targeted nature of social media to drive sales, it’s easy to look at the landscape and wonder, “Should my organization be on 14 social media platforms, too?” The short answer is no. In our new white paper we evaluate and analyze data from the top 50 residential and commercial real estate companies (by transaction volume) on social media. The resulting insights are instructive for both commercial and residential real estate companies spanning a variety of functions looking to enhance their digital marketing strategy. In this post, we explore three key insights from our research. Residential is on more platforms, but commercial has greater following   The top 50 residential real estate brands operate 218 total...